GKH: Shop Connects Small Businesses & Passionate Gardeners

We’re very excited to announce the upcoming launch of GKH: Shop, an online marketplace that connects small and local businesses with Gardening Know How’s wide audience of home & garden enthusiasts — well over 100 million site visitors each year.

We know that for small shops and local businesses, connecting with customers is your biggest challenge — the ones you know and especially those you have yet to meet.

GKH: Shop empowers home and garden brands – including independent garden centers, small businesses, and startups – by connecting them to the widest, most engaged gardening audience online. Gardening warriors come to our site because they have a passion for gardening and a strong interest in discovering the best plants, products, and home and garden guidance. 

We’re certain you have just what they need and want because our audience engages with regional and contextually relevant advertising more than any other. 

Our platform allows you to directly market your company’s products, events, offers and special promotions to the exact audience you want to reach, whether you want to target by region, town, or zip code, or you want to connect to consumers with specialized gardening interests and needs.

“Homestead Gardens used Gardening Know How this year and we are excited about how the ROI exceeded our expectations. 

Gardening Know How provided Homestead Gardens with a highly prequalified customer group that we were able to connect with more quickly than through simple digital display ads. We added over 1,000 new loyalty membership customers to our database, we became associated with an online education authority, and we connected with a regional gardening influencer from their creator network who led a fun in-store event with 85 attendees, all of whom purchased that day. I highly recommend that retail and online garden shops of all sizes connect to Gardening Know How as a part of their multi-pronged digital advertising strategy.” 

– Retail Strategist at Homestead Gardens & Garden Industry Consultant

Pricing & Benefits

No matter what your budget, we can help you connect with the audience you want to reach.

STARTER PACKAGE: The Starter Package includes:

• A free business listing in GKH: Shop 
• Inclusion in any relevant store and site-wide marketing campaigns, such as regial guides, category features and the like 
• Reach millions of new customers

FREE

STANDARD PACKAGE: Everything in the Starter Package, plus:

• Sell directly on our platform
• List an unlimited number of products
• Market in-store events, sale offers & promotions

Commission-Based Fees: Rates vary by category & total sales price. They typically range from 20-30%

Apply to Sell on GKH: Shop

Additional Ways to Sell on GKH: Shop

We offer several additional ways to build awareness for your business and add value to your product offerings. Some options include:

PRODUCT + CONTENT BUNDLES

Package your products with GKH’s expert-led courses, how-to videos, and comprehensive guides. Make your product offerings stand out and ensure your customer’s success post-purchase.

CUSTOM CAMPAIGNS 

Our digital marketing experts will work with you to create campaigns customized to your business goals. 

Options include precise regional marketing, sponsored branded content, social media campaigns, customized video, promotions, giveaways and more.

Contact us to learn more about pricing; Custom campaigns start at $3,000

Other options such as featured product placement and category or location exclusivity are also available. Contact us if interested in learning more. 

Apply now to join GKH: Shop, our curated community of businesses offering a wide range of products & services that will delight and inspire our home and garden enthusiasts. 

Complete our brief application form today and be considered, and if accepted, join our upcoming launch! 

Apply to Sell on GKH: Shop